TraceWorthy Consulting partners with local, national, and international companies.

We work with new or existing small, medium and large enterprises across all manner of industries: from primary production and manufacturing to retail; tourism to entertainment; mining and construction to oil and gas; as well as, local, state and federal governments. Our role is to uncover and remedy problems, develop opportunities and open up new markets.

TraceWorthy also works with people who would like to open their own business – large or small.  We teach them the skills associated with running a company, such as controlling, leading, monitoring, organising, budgeting and planning.  We teach the skills required to be a successful business owner.

TraceWorthy provides management services to businesses wanting to extend their management skills in the areas of:

•        Innovation •        Procurement •        Security
•        Human Resourcing •        Business Financials •        Franchising
•        Planning and Structures •        Marketing, Sales and Promotion •        Systemisation for Replication
•        Communication and Negotiation •        Location and Premises Selection •        Cultural Workplace Health and Safety

We bring an outsiders perspective to what works and doesn’t work within your organisation. Our clients often say to us, “It is easy for you to see; you don’t work here.”

TraceWorthy Consulting frequently helps Australian and other international clients with expanding their market into Indonesia’s growing population of 220 million.  We source the contacts they need, facilitate the meetings and do the presentations for them.  We connect them with the appropriate decision makers who want to see Indonesia expand and profit through western influences without losing Indonesia’s culture along the way.

We also offer business coaching to our Australian clients in structured, face-to-face Skype meetings.  These are designed to keep the management team and / or the staff on track with what is important both at a business level and at a personal level.

In Bali, TraceWorthy Consulting helps local businesses attract foreign customers, partners and investors – on top of the domestic market.  We provide access to markets that are often outside of the vision of the business owners.

Have you ever been to a business and thought, “This place is busy; how could I attract some of these customers?”

TraceWorthy Consulting has the answers.  We have great in roads into almost any business that can promote what you do.  We are experts at cross-promotion; and, we bring businesses together that would never before have thought they would be useful to each other.

Developing Katak Tepi Sawah into a premium resort

Business Development

The TraceWorthy Consulting team spent three months working intensely with a Balinese business owner with eight newly opened villas, a restaurant and a day spa.  The goal was to improve the patronage of each facility and the overall profitability of the businesses.

Senior consultants spent time inside the business speaking with management, staff and customers to gain an understanding of the operating environment and to identify the business’s strengths, weaknesses, opportunities and threats.  There is advantage in an outside consultant, such as TraceWorthy Consulting, examining operations because they have the objective capacity to see what works well and what does not work so well.

Over the months, Tracy and team worked with the business owner to, amongst other things:

·        modify the layout of the restaurant to maximise both the intrinsic and extrinsic comfort of guests;

·        carry out an initial safety audit and make recommendations to mitigate any potential risks to staff, guests and other visitors to the site;

·        educate the staff on the value of English as a second language and assist them to identify the opportunities that practicing English can open up

·        overhaul the way the business is being marketed, including redesigning the website and other promotional material;

·        review the menu for the restaurant, including redesigning the menus to include photographs and both Indonesian and English language descriptions of items;

·        undertake market research on local competitors to inform market positioning;

·        leverage the business owner’s connections such that outgoings could be reduced in areas such as human resourcing and stock control;

·        advise on appropriate ergonomics for staff and customers in the day spa; and,

·        educate management and staff in the advantages of excellent customer service as a means for generating repeat and referred business, as opposed to generating new business all the time.

The work the team did on this project shaped the business to what it is today and directly increased patronage and profitability.

 

 

Sharing knowledge and experience with the staff at Pousada Canggu in Bali, Indonesia

Business Management

TraceWorthy Consulting's Founder and senior consultant worked with the owners of five private villas, which had been struggling financially for some time.  This project included:

·        assessing the infrastructure and making recommendations on improvements that would positively influence guests’ experience of the complex;

·        undertaking market research on local competitors to inform market positioning, including room rates;

·        carrying out a safety audit and making recommendations to mitigate any potential risks to staff, guests and other visitors to the site;

·        developing a range of branding, marketing and promotional materials, including signage, brochures and posters, social media and a website;

·        developing a comprehensive procedure manual for all staff;

·        leveraging connections to minimise the cost of human resources, whilst contributing to social responsibility outcomes; and,

·        assessing budgets and making recommendations on cost saving measures, including creating networks of preferred suppliers.

The systems and structures that have since been implemented as a result of the team's work on this project have caused higher occupancy rates and, in many cases, guests to extend their stay.

 

 

Celebrating the development of the new generation of holy men in Songan, Kintamani

Corporate Social Responsibility

Many people think that business development implies a failing somewhere, which requires attention.  This is often not the case.  Business success is a primary driver of greater business success.  TraceWorthy Consulting has strategies for leveraging that success in such a way that it supports others to grow too.  These strategies do not necessarily result in the outlay of money.  Many of the strategies are cost free and, if anything, can save money for the business in the process.

 

Galeru Gorge Aboriginal Community on Mount Pierre Station in the Kimberley Region of Western Australia

Cultural Awareness

TraceWorthy Consulting's Founder and senior consultant, Tracy Wilkinson, is experienced in cross-cultural interactions at both personal and business levels, having lived and worked in and traded with a variety of countries and cultures.

Cultural sensitivity begins with the understanding that there are differences among cultures.  Furthermore, cultural sensitivity includes placing value on this diversity.  One can never learn everything about another culture; however, there are practical, everyday steps we can take to develop our cultural awareness.

TraceWorthy Consulting is experienced in running leadership development programs across cultures and across generations.  These programs are particularly useful when there is a diverse group of stakeholders, with sometimes conflicting needs, that need to work together for joint outcomes.

Cross-cultural awareness training is founded in communication and involves teaching people the ability of standing back from themselves and becoming aware of their cultural values, beliefs and perceptions; and, how these impact on those around them.  These programs build respect and understanding in relationships and are essential in developing lasting business partnerships.

As senior consultant of Inkata Market Concepts, Tracy Wilkinson was engaged by the Western Australian Chamber of Commerce and Industry (WA CCI) to undertake research into the influence of gender on international trade negotiations.  At that time, she was  also the Managing Director of Acirema Associates Pty Ltd, a successful import / export company.

The research focused on Australians trading within the Asia-Pacific region, and defined strategies for when and how gender differences could be utilised to the negotiator’s advantage in securing international trade deals.  At the time, this work was highly controversial, but proved worthwhile when the WA CCI invited her to present the research findings and recommended strategies to its membership.

 

English as a Second Language

Monarch Cruise Line and Hospitality Training Center invited Tracy Wilkinson, then Director and Senior Consultant of Western Influences International, into their schools to work with their students to further develop their English speaking skills.  We deliver innovative training sessions entitled “English Gives You Choices.”  The students are challenged to interactive exercises that encourage them to use English words and phrases that are typically outside of their work day vocabulary.  The training focuses on building student motivation and confidence, which opens up employment and other opportunities for them.

The training days are inevitably filled with laughter, as the students and staff learn new ways to communicate.  Feedback from Monarch Training Centre shows that, after the training sessions, students are left with a sense of accomplishment, an increase in confidence and a desire for adventure in their future.

TraceWorthy Consulting is looking to expand its relationship with Monarch Training Centre by working with the teaching faculty, as well as the students.  This will include getting involved in the recruitment of appropriate staff, their performance appraisal and their ongoing professional development.

Coaching Programs

TraceWorthy Consulting offers business leaders structured coaching programs to further any owner’s or manager’s vision for growing and evolving their business.  We find that leaders often feel isolated and in need of leadership themselves.  TraceWorthy Consulting provides a forum for leaders to stretch their capabilities, test ideas and increase their power.

This service also extends to staff, where appropriate.  TraceWorthy Consulting often coaches whole teams to align their vision to that of the governing members.  That is, the TraceWorthy Consulting team puts everyone in an organisation on the same path to creating a better future for all involved in the business.

The format of a coaching program varies from business to business.  The service is tailored to the needs of the business and the staff.  Sometimes, weekly meetings are the appropriate vehicle.  Sometimes, video Skype calls are useful.  Sometimes, workshops on specific subject matters work better.  The TraceWorthy Consulting team will work with you to design the best coaching program for your business.

Mums and bubs development day with Free Spirit at Wild Twig Studios

Personal Development

TraceWorthy Consulting’s Founder and senior consultant has been a business and life coach since 1996, when she first opened her own marketing consultancy.  She has supported businesses in all phases: research and development; start up; stall and freefall; market expansion; and, shut down.  An extension of that work is partnering business owners and senior managers in their own concurrent development, which strengthens any business development being undertaken by the organisation as a whole.

The businesses she has worked with are diverse in shape and form, from developing homemakers and hobby artists into small businesses; through to being instrumental in developing a technique to have a leading petroleum company uncover why their staff were leaving on mass, taking all their years of experience with them.  She also integrated a complementary and alternative health clinic into a mainstream teaching hospital, which has since expanded into hospitals across Australia.

Her skill set lies in getting into people’s hearts.  She uncovers things about people that they don’t know hold them back.  She often works with whole families or whole organisations to get to the source of what is really going on for them.

As well as working with businesses, TraceWorthy Consulting designs corporate development programs specifically for companies and executives committed to making an extraordinary difference in business, developing breakthrough results in productivity, revenue, profitability and service – all through ensuring that the people leading others are in the best form they can be.

Corporate Governance

TraceWorthy Consulting has a great deal of experience setting up companies under a variety of jurisdictions, including:

·        establishing a legal entity under the Australian Corporations Act 2001, as well as developing replaceable rules and constitutions;

·        incorporating a business under the Australian Corporations (Aboriginal and Torres Strait Islander) Act 2006;

·        incorporating a foreign investment limited liability company in Indonesia, known as Perseroan Terbatas Penanaman Modal Asing (PT PMA) under Indonesian Company Law No. 40 of 2007.

This often involves developing appropriate corporate governance structures.  TraceWorthy Consulting can provide corporate governance training that covers understanding the legal obligations of the officeholders; how to make integrous decisions; and, maintaining appropriate records.

Fremantle Harbour, by Matt Reed Photography

International Trade Relations & Import / Export

TraceWorthy Consulting provides services to facilitate international trade and the exchange of goods, products and services. Having owned an import / export business through the 1990s and early 2000s, Founder and senior consultant, Tracy Wilkinson, knows what it takes to source unique products and services, negotiate trading terms, and manage international logistics.

In Australia, marketing materials such as posters, banners, flyers and business cards can be relatively expensive. Australians often approach TraceWorthy Consulting with requests to source these items in Bali.  Our services include both design and quality control.

TraceWorthy Consulting, and its subsidiary essantee, also source and engage artists for commissioned works, such as large sculptures or custom made furniture.  The Balinese are masters of art and there is much opportunity for exporting unique pieces made from wood, glass and stone to Australia and other countries.

Exporting of services is also in high demand.  Our Australian clients often request professional services such as website design, video animators and graphic design.  If Bali has people qualified in the services you want, we will connect you.

With a strong focus on tourism as a source of economic wealth, Bali does not have many high-tech manufacturing facilities.  There is currently demand for energy efficient products as a result of the Indonesian government offering incentives for companies to produce items that either generate electricity or reduce electricity consumption.  If you have a product we might be interested in, contact us today.  We may be able to broker the import of your product into Indonesia.

Expatriates offering professional services are also in high demand in Bali as a result of university streaming here being weighted toward tourism and its supporting industries.  TraceWorthy Consulting is open to taking on new partners to help with the workload and to generate more business in Bali.  If you have ever thought you might like to live in Bali and have proven track record in any of the TraceWorthy Consulting areas of expertise, or if you can offer something completely new, please connect with us.